Oh, how I look back and remember the days of sitting in the back seat of mom and dad’s car with my sister and playing a game we always played to pass time on those trips. I’m sure you remember them too – How many “Volkswagen Beatles” (Insert your favorite car) can you spot or How many Corvettes can we spot along the way? Undoubtedly, we would always end up arguing over the numbers of cars and who got what first! Of course Mom and Dad would jump in to declare a winner, but in the end we always had a good time!
Well, playing it forward to 2010, Eric Miltsch the internet marketing wizard behind Auction Direct, LLC, developed and launched his first location based automotive application called Carzar. This is the 1st Social Media app for cars, period.
The idea behind Carzar is simple, you see a car that you like, then take a picture of it. With that picture in hand then identify the car, select your location, and then share it with friends! Once you have uploaded the spotted car into Carzar you can comment about it, share it with your friends, and even post your spotting on Twitter and facebook. The app even helps you select your location by integrating and reading locations from both FourSquare and GoWalla. As you tag and collect cars you get awarded badges so the more cars you tag, the more your standings can go up with numerous badges. As you unlock badges you can receive rewards such as discount coupons and unpublished savings from various sponsors.
Use CarZar to share your automotive pictures with the community. CarZar forever changes the way casual fans, car enthusiasts and automotive professionals will share and comment on their favorite vehicles!
- Upload car pictures and share them on Facebook, Twitter, Foursquare & Gowalla
- Tag photos with their year, make & model (optional – ask for help if needed!)
- Community members can help tag your vehicles
- Unlock badges and more rewards such as coupons, discounts and unpublished savings
- Check in with your location for even more rewards
- Comment and like vehicles shared from other users
- Create a profile that’s visible on our web app at CarZar.com as well
- Build your following, increase your activity and create your influence to achieve the highest rank – The CarZar!
From a marketers perspective this is the first app that can provide insights into how users feel about their cars and with location based tagging, get insights into where people and their cars are going. Imagine being out and spotting a BMW, your dream car, and when you check the car into Carzar you are automatically presented with an offer by a local car deal or auto specialty shop with exclusive discounts or offers. As a specialty shop or car dealer, wouldn’t it be cool if “walk in traffic” to your store increased because of this type of marketing. Carzar offers the most unique marketing automotive marketing solution today for car clubs, car shows, automotive retailers and manufacturers!
Carzar forever changes the way consumers, car enthusiasts and automotive professionals can share and comment about their favorite cars. Just imagine that by using Carzar and making friends who share the same interest in cars that you have. The Carzar community has the potential to connect directly to auto manufactures, and possibly even nascar drivers who undoubtedly will share their passion with cars too! If like to drive cars and admire seeing other cars on the road, this is the app for you! Taking pictures of cars and trucks and sharing them with your social networks will never be the same!
Download CarZar (Android version coming soon!)
Cars rule. So can you!
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